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The video puts this in more visual terms, but basically, a seller can respond to a buyers offer with changes - a counter - that improves the terms. You need to put yourself in their shoes and construct a modified offer that you think they might take that meets more of your needs. Then it is their turn - accept, reject, or construct yet another counter. It is an efficient market process, but beware: clauses and costs matter. Your broker should be closely involved in constructing a counter. Successful bargaining is best done with a win/win approach where each side is meeting their biggest needs and compromising others to reach an agreement. Remember that outside conditions like interest rates, and supply and demand, will keep evolving so you will need to be patient but decisive to craft an counter-offer that works for both sides.
Well, as this story shows, theres more to an offer than the price tag. Factors you should consider: Is this offer at, near or above my asking price? Are there clauses and additions in their offer that change the terms and final price substantially? How long since I had another offer, or expect another offer? Can I wait? Remember every month you are probably still paying mortgage, taxes and insurance. If you have several offers... remember that an offer isnt a completed sale. Compare the risk and likelihood of a completed sale for each buyer including things like contingencies, where your sale depends on their sale. and whether theyre pre-approved for the offer theyre making. Remember you have three options for an offer - accept it reject it or prepare a counter-offer that improves the terms for you in some way.